Peter Alexander is one of Australia’s most successful entrepreneurs, brand builders and keynote speakers, best known for creating the iconic Peter Alexander Sleepwear brand from a small home-based business into a retail empire with more than 140 stores across Australia and New Zealand.
Starting with a $3,000 loan from his father and working from his mother’s dining room table, Peter identified a gap in the market for comfortable, stylish sleepwear. Through creativity, persistence and a willingness to do things differently, he transformed a simple idea into one of Australia’s most loved retail brands.
Known affectionately as the “Pyjama King,” Peter has built a business driven by personality, storytelling and customer connection. His journey is filled with lessons on overcoming setbacks, embracing innovation and turning challenges into opportunities—including the famous moment a cancelled order led to a mail-order campaign that generated thousands of sales and changed the course of his business forever.
As a speaker, Peter Alexander shares his inspiring entrepreneurial story with warmth, humour and honesty, offering audiences practical insights into brand building, resilience and long-term business success.
Speaking Topics Include:
• The Peter Alexander Story
• Entrepreneurship and Business Growth
• Building a Beloved Brand
• Turning Setbacks into Opportunities
• Creativity, Innovation and Customer Connection
• Lessons from 35+ Years in Business
Authentic, entertaining and highly inspiring, Peter Alexander shows audiences what is possible when passion, perseverance and big goals come together.
Enquire now to book Peter Alexander for your next event!
Perfect For:
• business & entrepreneurship conferences
• retail, marketing & branding events
• leadership forums & corporate functions
• keynote presentations & special guest appearances
